We start with strategy and your brand story.
Using our unique "Positioning Sweet Spot" process we’ll find the segment in the market where you're most competitive. We then move onto creating your authentic brand story using our "Five C's of Storytelling" narrative framework.
We then tune-up your website and content.
The next step is to give your website a tune-up so that it reflects your new story and is optimised for sales. We’ll also establish your customer personas and then create all the content elements needed for your marketing.
We then develop a plan to amplify your story.
Now that we have refreshed your website and marketing content, we’ll create a 12-month marketing plan that outlines what offline and online media channels we will use to promote your business. Once the plan is running, we optimise it monthly.
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